Publikationen

Referierte Beiträge in Zeitschriften (begutachtet)

Karasenko, Andreas; Baier, Daniel
Beyond sentiment analysis of online customer reviews : an approach to automated measuremen ...
In: Journal of Business Economics (2025) . - S. 1-39
doi:10.1007/s11573-025-01232-z ...

Brand, Benedikt Martin
Bridging the intention-behavior-gap through digitalized information (?) : Two laboratory e ...
In: Journal of Retailing and Consumer Services Bd. 84 (2025)
doi:10.1016/j.jretconser.2024.104179 ...

Ries, Teresa; Rese, Alexandra
Can information help bridge the attitude–behavior gap in sustainable clothing consumption? ...
In: Cleaner and Responsible Consumption Bd. 17 (2025)
doi:10.1016/j.clrc.2025.100278 ...

Baier, Daniel; Decker, Reinhold; Asenova, Yana
Collecting and Analyzing User-Generated Content for Decision Support in Marketing Manageme ...
In: Schmalenbach Journal of Business Research (2025)
doi:10.1007/s41471-025-00208-7 ...

Czaban, Marcin; Himmels, Chantal
Investigating simulator validity by using physiological and cognitive stress indicators
In: Transportation Research Part F: Traffic Psychology and Behaviour Bd. 114 (2025) . - S. 831-851
doi:10.1016/j.trf.2025.07.006 ...

Baier, Daniel; Karasenko, Andreas; Rese, Alexandra
Measuring technology acceptance over time using transfer models based on online customer r ...
In: Journal of Retailing and Consumer Services Bd. 85 (2025)
doi:10.1016/j.jretconser.2025.104278 ...

Rese, Alexandra; Witthohn, Lennart
Recovering customer satisfaction after a chatbot service failure : The effect of gender
In: Journal of Retailing and Consumer Services Bd. 84 (2025)
doi.10.1016/j.jretconser.2025.104257 ...

Rese, Alexandra; Baier, Daniel
Rental clothing box subscription : The importance of sustainable fashion labels
In: Journal of Retailing and Consumer Services Bd. 83 (2025)
doi:10.1016/j.jretconser.2024.104153 ...

Karasenko, Andreas
Sentiment Analysis in Marketing : From Fundamentals to State-of-the-art
In: Marketing : ZFP Bd. 47 (2025) Heft 1. - S. 45-70
doi:10.15358/0344-1369-2025-1-45 ...

Rösch, Stella Franca; Kopplin, Cristopher Siegfried
Time well spent! The role of information presentation and viewing time in sustainable text ...
In: Journal of Retailing and Consumer Services Bd. 86 (2025)
doi:10.1016/j.jretconser.2025.104297 ...

Beiträge in Sammelbänden (begutachtet)

Czaban, Marcin; Purucker, Christian
Comparison of Gaze Behavior in Real- and Simulated Driving
In: Davis, Fred D. ; Riedl, René ; vom Brocke, Jan ; Léger, Pierre-Majorique ; Randolph, Adriane B. ; Müller-Putz, Gernot R. (Hrsg.): Information Systems and Neuroscience : NeuroIS Retreat 2025, Vienna, Austria - Berlin: Springer Nature, 2025. - S. 279-290

Czaban, Marcin; Mohr, Sarah Victoria; Riedl, Joachim; Wengler, Stefan
Scent and Stress : The Role of Lavender and Perception in Simulated Driving Scenarios
In: Davis, Fred D. ; Riedl, René ; vom Brocke, Jan ; Léger, Pierre-Majorique ; Randolph, Adriane B. ; Müller-Putz, Gernot R. (Hrsg.): Information Systems and Neuroscience : NeuroIS Retreat 2025, Vienna, Austria - Berlin: Springer Nature, 2025. - S. 236-251

Ries, Teresa; Baier, Daniel
Understanding continued fitness app utilization : An extended expectation confirmation mod ...
Proceedings of the 2025 European Marketing Academy (EMAC) Conference - Madrid, Spain, 2025

Referierte Konferenzbeiträge und andere Vorträge (begutachtet)

Dintner, Lara Katharina; Brand, Benedikt Martin
Comparing The Importance Of Multi-Dimensional Multi-Level Sustainability Labels For Low-An ...
2025
XVIII EAAE Congress, Bonn

Grunert, Klaus G.; Lund, Malene Brio; Brand, Benedikt Martin; Hafner, Edvina; Pravst, Igor
Is An Eco-Score Enough? Effects Of An Eco-Score Compared To Dimensional Information And Of ...
2025
XVIII EAAE Congress, Bonn

Brand, Benedikt Martin; Dintner, Lara Katharina
Mirror, Mirror On The Wall, Which Is The Best Label Of Them All? A Cross-Country Study On ...
2025
XVIII EAAE Congress, Bonn

Dissertation

Czaban, Marcin
Driving Simulators in User-Centered Research : Validity, Stress Responses, and Implication ...
Bayreuth, 2025. - 137 S.
doi:10.15495/EPub_UBT_00008642 ...
(Dissertation, 2025, Universität Bayreuth, Rechts- und Wirtschaftswissenschaftliche Fakultät)

Ries, Teresa
Technology Continuance in Health : Development and Application of New Measurement Models
Bayreuth, 2025. - IV, 214 S.
doi:10.15495/EPub_UBT_00008183 ...
(Dissertation, 2025, Universität Bayreuth, Rechts- und Wirtschaftswissenschaftliche Fakultät)